APA (7th ed.) Citation
Schramm Wilbur. (1963). The people look at educational television: A report of nine representative ETV stations. Stanford University Press.
Chicago Style (17th ed.) Citation
Schramm Wilbur. The People Look at Educational Television: A Report of Nine Representative ETV Stations. California: Stanford University Press, 1963.
MLA (9th ed.) Citation
Schramm Wilbur. The People Look at Educational Television: A Report of Nine Representative ETV Stations. Stanford University Press, 1963.
Warning: These citations may not always be 100% accurate.