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Buy It Now : Lessons from eBay /

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In Buy It Now, Michele White examines eBay and its emphasis on community and social norms, revealing the cultural assumptions about gender, race, and sexuality that are reinforced throughout the site. She shows how instructional texts, rule systems, and advertisements ""configure the user,...

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書目詳細資料
主要作者: White, Michele, 1962-
格式: 電子 電子書
語言:英语
出版: Durham, N.C. : Duke University Press, 2012.
叢編:Book collections on Project MUSE.
主題:
EBay (Firm)
eBay (Firm)
Online identities.
Internet > Social aspects.
Internet and women.
Electronic commerce > Social aspects.
COMPUTERS > Social Aspects > Human-Computer Interaction.
BUSINESS & ECONOMICS > E-Commerce > Auctions & Small Business.
Identite numerique.
Internet et femmes.
Commerce electronique > Aspect social.
Internet > Aspect social.
Electronic books.
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書本目錄:
  • Introduction : lessons and methods from eBay
  • Between security and distrust : eBay's brand, fan, and virtual communities
  • Pins, cards, and Griffith's jacket : producing identity and brand communities through eBay Live! conferences and collecting
  • You can 'get it on' eBay: selling gender, sexuality, and organizational logic through the interface
  • eBay's visible masculinities : 'gay' and 'gay interest' listings and the politics of describing
  • eBay boys will be lesbians : viewing 'lesbian' and 'lesbian interest' vintage photography listings
  • Re-collecting black Americana : "absolutely derogatory" objects and narratives from eBay's community
  • Afterword : everything in moderation: the regulating aspects of Craigslist and the moral assertions of 'community flagging'.

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