Copertina

Imagining Consumers : Design and Innovation from Wedgwood to Corning /

Mostra altre versioni (1)

In contrast, companies that tried to stimulate desire, reshape taste, and encourage profligate spending by using the tools of persuasion - mass advertising, extravagant styling, and installment selling - found their efforts thwarted, for consumers refused to buy products that they did not really wan...

Descrizione completa

Salvato in:
Dettagli Bibliografici
Autore principale: Blaszczyk, Regina Lee
Natura: Elettronico eBook
Lingua:inglese
Pubblicazione: Baltimore, Md. : Johns Hopkins University Press, 2019
Serie:Book collections on Project MUSE.
Soggetti:
Ceramic tableware industry.
Consumers' preferences.
Glassware industry.
Vaisselle de ceramique > Industrie > États-Unis > Histoire.
Vaisselle de ceramique > Industrie > Grande-Bretagne > Histoire.
Verrerie > Industrie > États-Unis > Histoire.
Verrerie > Industrie > Grande-Bretagne > Histoire.
Consommateurs > Preferences > États-Unis > Histoire.
Consommateurs > Preferences > Grande-Bretagne > Histoire.
Ceramic tableware industry > United States > History.
Ceramic tableware industry > Great Britain > History.
Glassware industry > United States > History.
Glassware industry > Great Britain > History.
Consumers' preferences > United States > History.
Consumers' preferences > Great Britain > History.
USA.
USA
Great Britain.
United States.
History.
Electronic books.
Accesso online:Full text available:
Tags: Aggiungi Tag
Nessun Tag, puoi essere il primo ad aggiungerne!!
Sommario:
  • Cinderella Stories
  • China Mania
  • Beauty for a Dime
  • Fiesta!
  • Better Products for Better Homes
  • Pyrex Pioneers
  • Easier Living?
  • Essay on Sources.

Documenti analoghi