APA (7th ed.) Citation
Melcher, D., & Larrick, N. (1956). Printing and promotion handbook: How to plan, produce, and use printing, advertising, and direct mail (2nd ed.). McGraw-Hill.
Chicago Style (17th ed.) Citation
Melcher, Daniel, and Nancy Larrick. Printing and Promotion Handbook: How to Plan, Produce, and Use Printing, Advertising, and Direct Mail. 2nd ed. New York: McGraw-Hill, 1956.
MLA (9th ed.) Citation
Melcher, Daniel, and Nancy Larrick. Printing and Promotion Handbook: How to Plan, Produce, and Use Printing, Advertising, and Direct Mail. 2nd ed. McGraw-Hill, 1956.
Warning: These citations may not always be 100% accurate.