APA (7th ed.) Citation
Kotler, P., & Keller, K. L. (2016). Marketing management. Pearson.
Chicago Style (17th ed.) Citation
Kotler, Philip, and Kevin Lane Keller. Marketing Management. Boston: Pearson, 2016.
MLA (9th ed.) Citation
Kotler, Philip, and Kevin Lane Keller. Marketing Management. Pearson, 2016.
Warning: These citations may not always be 100% accurate.