The role of corporate social responsibility in building an organization's corporate image : the case of Kenya Commercial Bank /

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Détails bibliographiques
Auteur principal: Mutavi, Roselyne Ngina
Format: Livre
Langue:anglais
Publié: Nairobi : Daystar University, 2020
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Description
Description:A thesis presented to the School of Communication of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Arts in Communication.
Description matérielle:xii, 111 p : ill ; cm.