Παραπομπή σε μορφή APA (7η εκδ.)
Mathenge, S. N. (2012). An assessment of the role of brand management strategies in customer retention in the media industry in Kenya: A case study of Nation Media Group Limited. Daystar University.
Παραπομπή σε μορφή Chicago (17η εκδ.)
Mathenge, Susan Nyakiere. An Assessment of the Role of Brand Management Strategies in Customer Retention in the Media Industry in Kenya: A Case Study of Nation Media Group Limited. Nairobi: Daystar University, 2012.
Παραπομπή σε μορφή MLA (9th εκδ.)
Mathenge, Susan Nyakiere. An Assessment of the Role of Brand Management Strategies in Customer Retention in the Media Industry in Kenya: A Case Study of Nation Media Group Limited. Daystar University, 2012.
Πρόσοχή: Οι παραπομπές μπορεί να μην είναι 100% ακριβείς.