APA-viite (7. p.)
Arens, W. F., Weigold, M. F., & Arens, C. (2013). Contemporary advertising and integrated marketing communications (14th ed.). McGraw-Hill/Irwin.
Chicago-viite (17. p.)
Arens, William F., Michael F. Weigold, ja Christian Arens. Contemporary Advertising and Integrated Marketing Communications. 14th ed. New York, NY: McGraw-Hill/Irwin, 2013.
MLA-viite (9. p.)
Arens, William F., et al. Contemporary Advertising and Integrated Marketing Communications. 14th ed. McGraw-Hill/Irwin, 2013.
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