The role of celebrity endorsement on consumer brand preference : a case of Daystar university students on Nairobi, Kenya /
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| Auteur principal: | Mungai, Rebecah |
|---|---|
| Format: | Livre |
| Langue: | anglais |
| Publié: |
Nairobi:
Daystar University,
2015
|
| Sujets: | |
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