Big data war : how to survive global big data competition /
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| 主要作者: | |
|---|---|
| 格式: | 电子 电子书 |
| 语言: | 英语 |
| 出版: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2016.
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| 版: | First edition. |
| 丛编: | Big data and business analytics collection.
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| 主题: | |
| 在线阅读: | An electronic book accessible through the World Wide Web; click to view |
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书本目录:
- Part 1. Dump the data
- 1. Global data war
- 2. Why did Google TV fail?
- 3. Why do they analyze data?
- Part 2. Data is human
- 4. Think as a customer
- 5. Big data, start from human
- 6. Why does Nike compete with Nintendo?
- Part 3. Data is created by me
- 7. Knowing necessary data is everything in data analytics
- 8. Create data
- Part 4. We don't need the past
- 9. Predict human unconsciousness
- 10. Anything with a pattern can be predicted
- Part 5. What matters at the end is performance
- 11. Data is strategy
- 12. Big data, a long way to go
- Epilogue
- About the author
- Index.