Big data war : how to survive global big data competition /

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Opis bibliograficzny
1. autor: Park, Patrick H. (Autor)
Format: Elektroniczne E-book
Język:angielski
Wydane: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016.
Wydanie:First edition.
Seria:Big data and business analytics collection.
Hasła przedmiotowe:
Dostęp online:An electronic book accessible through the World Wide Web; click to view
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Spis treści:
  • Part 1. Dump the data
  • 1. Global data war
  • 2. Why did Google TV fail?
  • 3. Why do they analyze data?
  • Part 2. Data is human
  • 4. Think as a customer
  • 5. Big data, start from human
  • 6. Why does Nike compete with Nintendo?
  • Part 3. Data is created by me
  • 7. Knowing necessary data is everything in data analytics
  • 8. Create data
  • Part 4. We don't need the past
  • 9. Predict human unconsciousness
  • 10. Anything with a pattern can be predicted
  • Part 5. What matters at the end is performance
  • 11. Data is strategy
  • 12. Big data, a long way to go
  • Epilogue
  • About the author
  • Index.