Big data war : how to survive global big data competition /
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Autor Principal: | |
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Formato: | Electrónico eBook |
Idioma: | inglés |
Publicado: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2016.
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Edición: | First edition. |
Series: | Big data and business analytics collection.
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Subjects: | |
Acceso en liña: | An electronic book accessible through the World Wide Web; click to view |
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Table of Contents:
- Part 1. Dump the data
- 1. Global data war
- 2. Why did Google TV fail?
- 3. Why do they analyze data?
- Part 2. Data is human
- 4. Think as a customer
- 5. Big data, start from human
- 6. Why does Nike compete with Nintendo?
- Part 3. Data is created by me
- 7. Knowing necessary data is everything in data analytics
- 8. Create data
- Part 4. We don't need the past
- 9. Predict human unconsciousness
- 10. Anything with a pattern can be predicted
- Part 5. What matters at the end is performance
- 11. Data is strategy
- 12. Big data, a long way to go
- Epilogue
- About the author
- Index.