This note's for you : popular music + advertising = marketing excellence /
From Coca-Cola to Chrysler this book takes you behind the curtain of some of the best popular music in advertising campaigns of all time. Did you know that fog played a critical role in the "I'd Like to Teach the World to Sing" campaign, and that the choir had no idea that Eminem was...
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Main Author: | Allan, David (Author) |
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Format: | Electronic eBook |
Language: | English |
Published: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2015.
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Edition: | First edition. |
Series: | Digital and social media marketing and advertising collection.
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Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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