Ogden-Barnes, S., & Minahan, S. (2015). Sales promotion decision making: Concepts, principles, and practice (First edition.). Business Expert Press.
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Citação norma Chicago
Ogden-Barnes, Steve, and Stella Minahan. Sales Promotion Decision Making: Concepts, Principles, and Practice. First edition. New York, New York (222 East 46th Street, New York, NY 10017): Business Expert Press, 2015.
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Citação norma MLA
Ogden-Barnes, Steve, and Stella Minahan. Sales Promotion Decision Making: Concepts, Principles, and Practice. First edition. Business Expert Press, 2015.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.