Principles of marketing : a global perspective /
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Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
New York :
The Howarth Press,
c1999.
|
Edition: | ed. |
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100 | 1 | |a Lee, Monlee. | |
245 | 1 | 0 | |a Principles of marketing : |b a global perspective / |c Monlee Lee. |
250 | |a ed. | ||
260 | |a New York : |b The Howarth Press, |c c1999. | ||
300 | |a xvii, 355 p : |b ill. | ||
504 | |a Includes bibliographical references and index. | ||
650 | 0 | |a Advertising. | |
700 | 1 | |a Johnson, Carla. | |
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