Intercultural communication for managers /
محفوظ في:
المؤلف الرئيسي: | |
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التنسيق: | الكتروني كتاب الكتروني |
اللغة: | الإنجليزية |
منشور في: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2013.
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الطبعة: | First edition. |
سلاسل: | 2013 digital library.
Corporate communication collection. |
الموضوعات: | |
الوصول للمادة أونلاين: | An electronic book accessible through the World Wide Web; click to view |
الوسوم: |
إضافة وسم
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جدول المحتويات:
- Part I. Understanding business cultures around the world
- 1. Language and communication
- 2. Social organization
- 3. Contexting and face-saving
- 4. The impact of technology and the environment
- 5. Power, influence, and authority
- 6. Concepts of time
- 7. Body language and non-verbal communication
- Part II. Managing business in a global environment
- 8. Restoring trust in business and understanding international business ethics
- 9. Managing people globally: managing executives on global assignment
- 10. Dealing with culture shock
- 11. Working globally without leaving your desk
- 12. Marketing and negotiating transnationally
- 13. Impact of global growth, BRICS and the Next 11
- Part III. Understanding and working in specific cultures: country analysis and planning for an overseas assignment
- 14. Working in the United States, and with Americans
- 15. China, India, and the Pacific Rim
- 16. European Union, Europe, and the Former Soviet Union
- 17. South America: and NAFTA
- 18. The Middle East and Africa
- Further reading
- Index.