How strong is your firm's competitive advantage?
Perhaps the most confounding characteristic of the competitive marketplace is that everyone wants a piece of the action. If a firm successfully enters a new market, creates a new product, or designs new innovations for an existing product, it's just a matter of time before competitors follow su...
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Main Author: | Marburger, Daniel R. |
---|---|
Format: | Electronic eBook |
Language: | English |
Published: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2012.
|
Edition: | 1st ed. |
Series: | 2012 digital library.
Economics collection. |
Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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