Advertising : principles and practice /
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Main Author: | Wells, William, 1926- |
---|---|
Other Authors: | Burnett, John, 1944-, Moriarty, Sandra E. (Sandra Ernst), Pearce, Charles (R. Charles) |
Format: | Book |
Language: | English |
Published: |
Englewood Cliffs, N.J. :
Prentice Hall,
c1989.
|
Edition: | Annotated instructor's ed. / |
Subjects: | |
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