APA (7th ed.) Zitazioa
Wells, W., Burnett, J., Moriarty, S. E., & Pearce, C. (1989). Advertising: Principles and practice (Annotated instructor's ed.). Prentice Hall.
Chicago Style (17th ed.) Zitazioa
Wells, William, John Burnett, Sandra E. Moriarty, eta Charles Pearce. Advertising: Principles and Practice. Annotated instructor's ed. Englewood Cliffs, N.J.: Prentice Hall, 1989.
MLA (9th ed.) Zitazioa
Wells, William, et al. Advertising: Principles and Practice. Annotated instructor's ed. Prentice Hall, 1989.
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