Glass, R., & Callahan, S. (2015). The big data-driven business: How to use big data to win customers, beat competitors, and boost profits. Wiley.
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Citação norma Chicago
Glass, Russell, and Sean Callahan. The Big Data-driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits. Hoboken, New Jersey: Wiley, 2015.
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Citação norma MLA
Glass, Russell, and Sean Callahan. The Big Data-driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits. Wiley, 2015.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.