Jain, P., Sharma, P., & ayaraman, L. (2015). Behind every good decision: How anyone can use business analytics to turn data into profitable insight. American Management Association.
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Chicago Style (17th ed.) Citation
Jain, Piyanka, Puneet Sharma, and Lakshmi ayaraman. Behind Every Good Decision: How Anyone Can Use Business Analytics to Turn Data into Profitable Insight. New York: American Management Association, 2015.
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MLA (9th ed.) Citation
Jain, Piyanka, et al. Behind Every Good Decision: How Anyone Can Use Business Analytics to Turn Data into Profitable Insight. American Management Association, 2015.
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Warning: These citations may not always be 100% accurate.