Business development for lawyers : strategies for getting and keeping clients /
I tiakina i:
| Kaituhi matua: | |
|---|---|
| Hōputu: | Tāhiko īPukapuka |
| Reo: | Ingarihi |
| I whakaputaina: |
[New York] :
ALM Pub.,
[2006]
|
| Ngā marau: | |
| Urunga tuihono: | An electronic book accessible through the World Wide Web; click to view |
| Ngā Tūtohu: |
Tāpirihia he Tūtohu
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
|
Rārangi ihirangi:
- Overview : positioning yourself and building credibility
- Writing for publication
- Public speaking
- Dealing with the media
- Preparing written marketing materials
- Organizational involvement
- Overview : developing relationships and generating business
- Attending social events, meetings and conferences
- Satisfying clients and building loyalty
- Cross selling and expanding client relationships
- Managing relationships with significant clients
- Handling difficult client situations
- Building relationships with referral sources
- Preparing effective proposals and pitches for business
- Following up with targets
- "Closing" and asking for business.