ebrary, Inc, Ishikawa, A., & Tsujimoto, A. (2008). Creative marketing for new product and new business development. World Scientific.
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Chicago Style (17th ed.) Citation
ebrary, Inc, Akira Ishikawa, and Atsushi Tsujimoto. Creative Marketing for New Product and New Business Development. Hackensack, NJ: World Scientific, 2008.
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MLA (9th ed.) Citation
ebrary, Inc, et al. Creative Marketing for New Product and New Business Development. World Scientific, 2008.
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