Marketing in the participation age a guide to motivating people to join, share, take part, connect, and engage /
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| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J. :
Wiley,
2013.
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| 007 | cr cn||||||||| | ||
| 008 | 121129s2013 nju sb 001 0 eng d | ||
| 020 | |z 9781118402306 (cloth) | ||
| 020 | |z 9781118431962 (e-book) | ||
| 035 | |a (CaPaEBR)ebr10626262 | ||
| 035 | |a (OCoLC)823728582 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF5415.13 |b .M53 2013eb |
| 100 | 1 | |a Middleton, Daina. | |
| 245 | 1 | 0 | |a Marketing in the participation age |h [electronic resource] : |b a guide to motivating people to join, share, take part, connect, and engage / |c Daina Middleton. |
| 260 | |a Hoboken, N.J. : |b Wiley, |c 2013. | ||
| 300 | |a xvii, 205 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2011. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Marketing |x Management. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10626262 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 148819 |d 148819 | ||