Rajkovič, T. (2011). Innovation strategies in new product development: Balancing technological, marketing and complementary competencies of a firm. Peter Lang.
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Tohutoru Kātū Chicago (17th ed.)
Rajkovič, Tanja. Innovation Strategies in New Product Development: Balancing Technological, Marketing and Complementary Competencies of a Firm. Frankfurt am Main ; New York: Peter Lang, 2011.
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Tohutoro MLA (9th ed.)
Rajkovič, Tanja. Innovation Strategies in New Product Development: Balancing Technological, Marketing and Complementary Competencies of a Firm. Peter Lang, 2011.
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