Advances in international marketing Volume 23, Interdisciplinary approaches to product design, innovation, & branding in international marketing /

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Bibliographic Details
Corporate Author: ebrary, Inc
Other Authors: Swan, K. Scott, Zou, Shaoming
Format: Electronic eBook
Language:English
Published: Bingley : Emerald, 2012.
Series:Advances in international marketing ; v. 23
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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