Hey, Whipple, squeeze this! the classic guide to creating great advertising /
"The classic (and irreverent) bestselling guide to creating great advertisingHey Whipple, Squeeze This has inspired a generation of ad students, copywriters, and young creatives to make their mark in the industry. But students need new guidance to ply their craft now in the digital world. This...
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Format: | Electrònic eBook |
Idioma: | anglès |
Publicat: |
Hoboken, N.J. :
Wiley,
2012.
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Edició: | 4th ed. |
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Accés en línia: | An electronic book accessible through the World Wide Web; click to view |
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