Jewler, A. J. (2005). Creative strategy in advertising (8th ed.). Wadsworth.
Style de citation Chicago (17e éd.)Jewler, A. Jerome. Creative Strategy in Advertising. 8th ed. Australia: Wadsworth, 2005.
Style de citation MLA (9e éd.)Jewler, A. Jerome. Creative Strategy in Advertising. 8th ed. Wadsworth, 2005.
Attention : ces citations peuvent ne pas être correctes à 100%.