Perrey, J., & Spillecke, D. (2011). Retail marketing and branding: A definitive guide to maximizing ROI. Wiley.
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Citação norma Chicago
Perrey, Jesko, and Dennis Spillecke. Retail Marketing and Branding: A Definitive Guide to Maximizing ROI. Chichester, West Sussex: Wiley, 2011.
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Citação norma MLA
Perrey, Jesko, and Dennis Spillecke. Retail Marketing and Branding: A Definitive Guide to Maximizing ROI. Wiley, 2011.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.