Pricing and revenue optimization
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| 主要作者: | |
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| 企業作者: | |
| 格式: | 電子 電子書 |
| 語言: | 英语 |
| 出版: |
Stanford, Calif. :
Stanford Business Books,
2005.
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| 主題: | |
| 在線閱讀: | An electronic book accessible through the World Wide Web; click to view |
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書本目錄:
- Background and introduction
- Introduction to pricing and revenue optimization
- Basic price optimization
- Price differentiation
- Pricing with constrained supply
- Revenue management
- Capacity allocation
- Network management
- Overbooking
- Markdown management
- Customized pricing
- Pro and customer acceptance.