Money games profiting from the convergence of sports and entertainment /
Guardat en:
| Autor principal: | |
|---|---|
| Autor corporatiu: | |
| Format: | Electrònic eBook |
| Idioma: | anglès |
| Publicat: |
Stanford, Calif. :
Stanford Business Books,
2011.
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| Matèries: | |
| Accés en línia: | An electronic book accessible through the World Wide Web; click to view |
| Etiquetes: |
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Taula de continguts:
- Television content
- Video gaming
- Athlete branding
- The Internet
- Mobile technology
- Gambling
- Sports anchored development
- Venue technology
- Corporate marketing.