Vision aids in America a social history of eyewear and sight correction since 1900 /

"This text examines the marketing and selling of eyewear with attention paid to strategies and the internal structures of the industry and its regulations. This critical examination reveals how a relatively simple and functional item such as corrective eyewear could be transformed through marke...

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Bibliographic Details
Main Author: Segrave, Kerry, 1944-
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Jefferson, N.C. : McFarland & Company, 2011.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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020 |z 9780786462919 (softcover : alk. paper) 
020 |z 9780786485222 (e-book) 
035 |a (CaPaEBR)ebr10453102 
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050 1 4 |a HD9707.U62  |b S44 2011eb 
082 0 4 |a 338.4/76814110973  |2 22 
100 1 |a Segrave, Kerry,  |d 1944- 
245 1 0 |a Vision aids in America  |h [electronic resource] :  |b a social history of eyewear and sight correction since 1900 /  |c Kerry Segrave. 
260 |a Jefferson, N.C. :  |b McFarland & Company,  |c 2011. 
300 |a v, 212 p. :  |b ill. 
504 |a Includes bibliographical references and index. 
505 0 |a The years prior to 1900 -- Medical advice, lore and oddities -- Children and the needy -- Fashion and style -- Marketing -- Women -- Image, psychology, experiments -- Statistics -- Optometry laws -- Price-fixing, scams, retailing -- Contact lens -- Sunglasses. 
520 |a "This text examines the marketing and selling of eyewear with attention paid to strategies and the internal structures of the industry and its regulations. This critical examination reveals how a relatively simple and functional item such as corrective eyewear could be transformed through marketing into a fashion accessory and a personal statement"--Provided by publisher. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2011.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Optical trade  |z United States. 
650 0 |a Eyeglass frame industry  |z United States. 
650 0 |a Ophthalmic lenses  |z United States. 
650 0 |a Eyeglasses, Protective  |z United States. 
655 7 |a Electronic books.  |2 local 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10453102  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 120542  |d 120542