APA način citiranja (7. izdanje)
Blattberg, R. C., & Allenby, G. M. (2010). Perspectives on promotion and database marketing: The collected works of Robert C Blattberg. World Scientific.
Čikaški stil citiranja (17. izdanje)
Blattberg, Robert C., i Greg M. Allenby. Perspectives on Promotion and Database Marketing: The Collected Works of Robert C Blattberg. Singapore: World Scientific, 2010.
MLA način citiranja (9. izdanje)
Blattberg, Robert C., i Greg M. Allenby. Perspectives on Promotion and Database Marketing: The Collected Works of Robert C Blattberg. World Scientific, 2010.
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