Strauss, R. E. (2008). Marketing planning by design: Systematic planning for successful marketing strategy. Wiley.
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Citação norma Chicago
Strauss, Ralf E. Marketing Planning by Design: Systematic Planning for Successful Marketing Strategy. Chichester, England ; Hoboken, NJ: Wiley, 2008.
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Citação norma MLA
Strauss, Ralf E. Marketing Planning by Design: Systematic Planning for Successful Marketing Strategy. Wiley, 2008.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.