Market rebels how activists make or break radical innovations /
Gardado en:
| Autor Principal: | |
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| Autor Corporativo: | |
| Formato: | Electrónico eBook |
| Idioma: | inglés |
| Publicado: |
Princeton :
Princeton University Press,
c2009.
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| Subjects: | |
| Acceso en liña: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
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Table of Contents:
- From the invisible hand to joined hands
- "You can't get people to sit on an explosion!" : the cultural acceptance of the car in America
- Evange-ale-ists and the renaissance of microbrewing
- The French revolution : collective action and the nouvelle cuisine innovation
- Show me the money : shareholder activism and investor rights
- Chain reaction : the enactment and repeal of anti-chain store laws
- Drug wars : how the anti-biotechnology movement penetrated German pharmaceutical firms and prevented technology commercialization
- From exit to voice : advice for activists.