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The road to luxury : the evolution, markets and strategies of luxury brand management /

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Bibliographic Details
Main Authors:	Som, Ashok (Author), Blanckaert, Christian (Author)
Format:	Electronic eBook
Language:	English
Published:	Singapore : Wiley, 2015.
Subjects:	Luxuries > Marketing. Luxury goods industry. Brand name products > Management. Electronic books.
Online Access:	An electronic book accessible through the World Wide Web; click to view
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