APA (7th ed.) Citation

Smith, M., & Kawasaki, G. (2011). The new relationship marketing: How to build a large, loyal, profitable network using the social Web. Wiley.

Chicago Style (17th ed.) Citation

Smith, Mari, and Guy Kawasaki. The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web. Hoboken, New Jersey: Wiley, 2011.

MLA (9th ed.) Citation

Smith, Mari, and Guy Kawasaki. The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web. Wiley, 2011.