Open innovation : new product development essentials from the PDMA /

Product development a structured approach to consumer product development, design, and manufacture /
Vydáno: (2008)

New product forecasting an applied approach /
Autor: Kahn, Kenneth B.
Vydáno: (2006)

Think big nine ways to make millions from your ideas /
Autor: Debelak, Don
Vydáno: (2001)

Value innovation portfolio management achieving double-digit growth through customer value /
Vydáno: (2006)

New products management /
Autor: Crawford, Merle
Vydáno: (2008)

The persona lifecycle keeping people in mind throughout product design /
Autor: Pruitt, John
Vydáno: (2006)

The challenges facing brand managers today
Vydáno: (2012)

Monetizing innovation : how smart companies design the product around the price /
Autor: Ramanujam, Madhavan, a další
Vydáno: (2016)

New product development and delivery ensuring successful products through integrated process management /
Autor: Brethauer, Dale M.
Vydáno: (2002)

A master class in brand planning the timeless works of Stephen King /
Autor: King, Stephen, 1931-2006
Vydáno: (2007)

Creative marketing for new product and new business development
Vydáno: (2008)

Network based high speed product development /
Autor: Lindgren, Peter
Vydáno: (2017)

Production operations management: contemporary policy for managing operating systems /
Vydáno: (1972)

Design for six sigma as strategic experimentation : planning, designing, and building world-class products and services /
Autor: Cook, H. E. (Harry E.)
Vydáno: (2005)

Living labs : concepts, tools and cases /
Vydáno: (2015)

The big idea how business innovators get great ideas to market /
Autor: Strauss, Steven D., 1958-
Vydáno: (2002)

Involving customers in new service development
Vydáno: (2006)

The soul of design harnessing the power of plot to create extraordinary products /
Autor: Devin, Lee, 1938-
Vydáno: (2012)

Compendium of brand management
Autor: Chunawalla, S. A.
Vydáno: (2009)

Product design and development /
Autor: Ulrich, Karl T.
Vydáno: (2008)

New products management /
Autor: Crawford, Merle
Vydáno: (2008)

Product strategy and management /
Autor: Baker, Michael
Vydáno: (2007)

Beyond the brand why engaging the right customers is essential to winning in business /
Autor: Winsor, John, 1959-
Vydáno: (2004)

Managing new product innovation proceedings of the Conference of the Design Research Society, Quantum leap : managing new product innovation, University of Central England, 8-10 September 1998 /
Vydáno: (1999)

Warranty fraud management : reducing fraud and other excess costs in warranty and service operations /
Autor: Kurvinen, Matti, 1961-, a další
Vydáno: (2016)

Communicating the new how to make the complex, unfamiliar or still-fuzzy understandable to others /
Autor: Erwin, Kim, 1965-
Vydáno: (2014)

Serial innovators how individuals create and deliver breakthrough innovations in mature firms /
Autor: Griffin, Abbie
Vydáno: (2012)

If you build it will they come? three steps to test and validate any market opportunity /
Autor: Adams, Rob
Vydáno: (2010)

The lean enterprise : applying scalable, repeatable, and measurable innovation in the world's largest organizations /
Autor: Owens, Trevor
Vydáno: (2014)

Spark be more innovative through co-creation /
Autor: Winsor, John, 1959-
Vydáno: (2005)

Competitive advantage through mass-customization : self-assessment work book : 39 probing questions and contrasting pairs of examples : what separates the successful from the average? /
Autor: Tuominen, Kari
Vydáno: (2013)

Competitive advantage through mass-customization : self-assessment work book : 39 probing questions and contrasting pairs of examples : what separates the successful from the average? /
Autor: Tuominen, Kari
Vydáno: (2012)

Brand meaning management /
Vydáno: (2015)

The seeds of innovation cultivating the synergy that fosters new ideas /
Autor: Dundon, Elaine, 1959-
Vydáno: (2002)

Value proposition design : how to create products and services customers want : get started with; /
Autor: Osterwalder, Alex
Vydáno: (2014)

Pivot : how top entrepreneurs adapt and change course to find ultimate success /
Autor: Arteaga, Remy, 1962-
Vydáno: (2014)