Field guide to case study research in business-to -business marketing and purchasing /

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Bibliografske podrobnosti
Drugi avtorji: Woodside, Arch G. (Editor), Pattinson, Hugh M. (Editor), Marshall, Roger (Editor), Behrens, Ronny (Contributor)
Format: Elektronski eKnjiga
Jezik:angleščina
Izdano: Bingley, England : Edward Elgar, 2014.
Izdaja:First edition.
Serija:Advances in business marketing & purchasing ; Volume 21.
Teme:
Online dostop:An electronic book accessible through the World Wide Web; click to view
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