APA (7th ed.) Citation

Baker, P., & Fletcher, L. (2015). Data divination: Big data strategies. Cengage Learning PTR.

Chicago Style (17th ed.) Citation

Baker, Pam, and Luke Fletcher. Data Divination: Big Data Strategies. Boston, Massachusetts: Cengage Learning PTR, 2015.

MLA (9th ed.) Citation

Baker, Pam, and Luke Fletcher. Data Divination: Big Data Strategies. Cengage Learning PTR, 2015.