Imagem da capa

Código QR (código de barras bidimensional)

Breakthrough branding : positioning your library to survive and thrive /

Na minha lista:

Detalhes bibliográficos
Principais autores:	Walters, Suzanne (Autor), Jackson, Kent, 1945- (Autor)
Formato:	Recurso Eletrônico livro eletrônico
Idioma:	inglês
Publicado em:	Chicago, Illinois : Neal-Schuman, 2013.
Assuntos:	Libraries > Marketing. Branding (Marketing) Electronic books.
Acesso em linha:	An electronic book accessible through the World Wide Web; click to view
Tags:	Adicionar Tag Sem tags, seja o primeiro a adicionar uma tag!

Registros relacionados

Marketing your library tips and tools that work /
Publicado em: (2012)

Marketing library and information services. a global outlook /
Publicado em: (2013)

The accidental library marketer
por: Dempsey, Kathy, 1965-
Publicado em: (2009)

Marketing today's academic library : a bold new approach to communicating with students /
por: Mathews, Brian (Brian Scott)
Publicado em: (2009)

Blueprint for your library marketing plan a guide to help you survive and thrive /
por: Fisher, Patricia H. (Patricia Holts)
Publicado em: (2006)

Marketing library and information services international perspectives /
Publicado em: (2006)

Breakthrough nonprofit branding seven principles for powering extraordinary results /
Publicado em: (2011)

Bite-sized marketing realistic solutions for the overworked librarian /
por: Dowd, Nancy, 1956-
Publicado em: (2010)

The visible librarian asserting your value with marketing and advocacy /
por: Siess, Judith A.
Publicado em: (2003)

You are the brand
por: Adubato, Steve
Publicado em: (2011)

Marketing today's academic library a bold new approach to communicating with students /
por: Mathews, Brian (Brian Scott)
Publicado em: (2009)

Marketing/planning library and information services /
por: Weingand, Darlene E.
Publicado em: (1987)

Education and research for marketing and quality management in libraries : satellite meeting, Québec, August 14-16 Août 2001 /
Publicado em: (2002)

Creating the customer-driven library building on the bookstore model /
por: Woodward, Jeannette A.
Publicado em: (2005)

Brand management
Publicado em: (2008)

Igniting the brand strategies that have shot brands to success /
por: Cahill, Jonathan
Publicado em: (2008)

60-minute brand strategist the essential brand book for marketing professionals /
por: Mootee, Idris, 1958-
Publicado em: (2013)

Perspectives on branding
por: Miletsky, Jason I.
Publicado em: (2009)

Handbook of brand semiotics /
Publicado em: (2015)

Marketing with social media : a LITA guide /
Publicado em: (2014)

Brand Bible the complete guide to building, designing, and sustaining brands /
Publicado em: (2012)

Handbook of brand relationships
Publicado em: (2009)

Hospitality branding
por: Dev, Chekitan S. (Chekitan Singh), 1959-
Publicado em: (2012)

Rethinking prestige branding : secrets of the ueber-brands /
por: Schaefer, Wolfgang, et al.
Publicado em: (2015)

Marketing libraries in a Web 2.0 world
Publicado em: (2011)

The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
por: Mathieson, Rick
Publicado em: (2010)

Brands and branding
Publicado em: (2003)

Brand zero : the complete branding guide for start-ups /
por: Tai, Jacky
Publicado em: (2014)

The role of branding in maintaining competitive advantage in higher education in Kenya : a case of Daystar University /
por: Githinji, Kennedy Gakuru
Publicado em: (2011)

Brand, organizational identity and reputation in SMEs an overview /
Publicado em: (2007)

What great brands do : the seven brand-building principles that separate the best from the rest /
por: Yohn, Denise Lee, 1967-
Publicado em: (2014)

Brand management for international hotels
por: Patricia, Maria
Publicado em: (2009)

Managing brand you seven steps to creating your most successful self /
por: Wilson, Jerry S.
Publicado em: (2008)

Marketing information products and services : a primer for librarians and information professionals /
Publicado em: (1999)

Contemporary thinking, topics and trends in international branding, part 1
Publicado em: (2007)

Brand relevance making competitors irrelevant /
por: Aaker, David A.
Publicado em: (2011)

The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications /
por: Salinas, Gabriela
Publicado em: (2009)

Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /
por: Mbalya, Richard
Publicado em: (2010)

The role of visual brand differentiation in the continuity of new print magazines in Kenya /
por: Juma, Yofi
Publicado em: (2016)

Brand real how smart companies live their brand promise and inspire fierce customer loyalty /
por: Vincent, Laurence
Publicado em: (2012)