Status update : celebrity, publicity, and branding in the social media age /
Salvato in:
Autore principale: | |
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Natura: | Elettronico eBook |
Lingua: | inglese |
Pubblicazione: |
New Haven :
Yale University Press,
[2013]
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Soggetti: | |
Accesso online: | An electronic book accessible through the World Wide Web; click to view |
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Sommario:
- A Cultural History of Web 2.0
- Leaders and Followers : Status in the Tech Scene
- Fabulous Lives of Micro-Celebrities
- Self-Branding : The (Safe for Work) Self
- Lifestreaming : We Live in Public
- Designed in California : Entrepreneurship and the Myths of Web 2.0
- Conclusion
- Appendix: Cast of Characters.