Status update : celebrity, publicity, and branding in the social media age /
Gardado en:
| Autor Principal: | |
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| Formato: | Electrónico eBook |
| Idioma: | inglés |
| Publicado: |
New Haven :
Yale University Press,
[2013]
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| Subjects: | |
| Acceso en liña: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
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Table of Contents:
- A Cultural History of Web 2.0
- Leaders and Followers : Status in the Tech Scene
- Fabulous Lives of Micro-Celebrities
- Self-Branding : The (Safe for Work) Self
- Lifestreaming : We Live in Public
- Designed in California : Entrepreneurship and the Myths of Web 2.0
- Conclusion
- Appendix: Cast of Characters.