The social media MBA in practice : an essential collection of inspirational case studies to influence your social media strategy /
"The inside information that marketers and social media practitioners have been dying to get hands onIt seems like every day another self-appointed social media "guru" appears on the scene, offering to sell you his or her "surefire" cure for what ails you. Don't you thi...
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| 主要作者: | |
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| 格式: | 電子 電子書 |
| 語言: | 英语 |
| 出版: |
Hoboken :
Wiley,
2013.
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| 主題: | |
| 在線閱讀: | An electronic book accessible through the World Wide Web; click to view |
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書本目錄:
- part I. Set-up
- part II. Social media strategy
- part III. Social by department.