Arthur, L. (2013). Big data marketing: Engage your customers more effectively and drive value. John Wiley & Sons, Inc..
Chicagoスタイル(17版)引用形式Arthur, Lisa. Big Data Marketing: Engage Your Customers More Effectively and Drive Value. Hoboken, New Jersey: John Wiley & Sons, Inc., 2013.
MLA(9版)引用形式Arthur, Lisa. Big Data Marketing: Engage Your Customers More Effectively and Drive Value. John Wiley & Sons, Inc., 2013.
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