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The human brand : how we relate to people, products, and companies /

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Détails bibliographiques
Auteur principal:	Malone, Chris, 1969-
Autres auteurs:	Fiske, Susan T.
Format:	Électronique eBook
Langue:	anglais
Publié:	San Francisco : Jossey-Bass, 2013.
Édition:	First edition.
Sujets:	Consumer behavior. Marketing > Psychological aspects. Electronic books.
Accès en ligne:	An electronic book accessible through the World Wide Web; click to view
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

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