Citace podle APA (7th ed.)

Tuominen, K., Lahti, S., & Malmberg, L. (2012). Competitive advantage through mass-customization: Self-assessment work book : 39 probing questions and contrasting pairs of examples : what separates the successful from the average? Benchmarking Ltd..

Citace podle Chicago (17th ed.)

Tuominen, Kari, Sami Lahti, a Lasse Malmberg. Competitive Advantage Through Mass-customization: Self-assessment Work Book : 39 Probing Questions and Contrasting Pairs of Examples : What Separates the Successful from the Average? [Turku, Finland]: Benchmarking Ltd., 2012.

Citace podle MLA (9th ed.)

Tuominen, Kari, et al. Competitive Advantage Through Mass-customization: Self-assessment Work Book : 39 Probing Questions and Contrasting Pairs of Examples : What Separates the Successful from the Average? Benchmarking Ltd., 2012.

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