Brewed in Japan the evolution of the Japanese beer industry /
Salvato in:
| Autore principale: | |
|---|---|
| Ente Autore: | |
| Natura: | Elettronico eBook |
| Lingua: | inglese |
| Pubblicazione: |
Honolulu :
UBC Press,
2013.
|
| Soggetti: | |
| Accesso online: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
Aggiungi Tag
Nessun Tag, puoi essere il primo ad aggiungerne!!
|
Sommario:
- Introduction: beer's evolution into a Japanese commodity
- Foreign influences: the origins of Japan's beer brewing industry, 1868-1906
- Keeping up appearances: maintaining beer's German authenticity, 1906-36
- Brewing self-sufficiency: beer, empire, and the wartime command economy, 1937-45
- "The taste of home": beer as postwar Japanese commodity, 1945-72
- Learning from Japan: "Orion beer" and Okinawan consumer identity, 1945-72
- Indigenous brews: innovation, entrepreneurship, and beer's continuing evolution.