A/B testing the most powerful way to turn clicks into customers /
Shranjeno v:
Glavni avtor: | |
---|---|
Korporativna značnica: | |
Drugi avtorji: | , |
Format: | Elektronski eKnjiga |
Jezik: | angleščina |
Izdano: |
Hoboken :
Wiley,
2013.
|
Teme: | |
Online dostop: | An electronic book accessible through the World Wide Web; click to view |
Oznake: |
Označite
Brez oznak, prvi označite!
|
Kazalo:
- How A/B testing helped win the White House-- twice
- What to test
- Refine, explore, and refine
- Less is more : reduce choices
- Conclusion
- Acknowledgements.