Fromm, J., & Garton, C. (2013). Marketing to millennials: Reach the largest and most influential generation of consumers ever. AMACOM.

Fromm, Jeff, and Christie Garton. Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever. New York: AMACOM, 2013.

Fromm, Jeff, and Christie Garton. Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever. AMACOM, 2013.